About Denny’s Matrix Promotion

Leighton Hull
2 min readFeb 2, 2022

A native of South Bend and Alumnus of Indiana University, Bloomington, Leighton Hull began his professional career at Cummins Engine Company in Columbus, Indiana. He aided in developing the company’s marketing tactics, which resulted in record sales growth. Leighton Hull also owned and operated multiple franchises in Los Angeles, California, including McDonald’s and Denny’s.

In November 2021, Denny’s held a promotion on behalf of the much anticipated Warner Bros. movie, The Matrix Resurrections. First released in 1999, the Matrix received enthusiastic approval and was welcomed by a huge number of cinephiles. The later release had many movie lovers waiting in cinema lines.

The promotion offered Denny’s customers the opportunity to get free deliveries per digital order. They got this benefit when they placed orders through the restaurant’s app or website until January 4, 2022. According to Collider.com, Denny’s intended to hold the promotion for five weeks, and other special discounts would be available in addition to free menu items and free deliveries. The Dennis App is available for Android and iOS users.

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Posted on Movies The Matrix Resurrections

Originally published at http://leightonhull.wordpress.com on February 2, 2022.

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Leighton Hull
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Los Angeles-Based Entrepreneur Leighton Hull